| 02/01 | Money Woes and Tough Economic Times Don’t Matter to Your Pet New Survey Concludes Pets’ Emotional Support and ROCHESTER, NY (February 1, 2010) – Pet owners don’t believe their money woes matter to their pets, and that’s beneficial to the owner, according to a new study of 400 Americans fielded by independent digital direct agency, Catalyst Direct. Of respondents polled, a majority stated that their pet’s emotional support and nonjudgmental attitude are key to helping them survive these challenging times. Read more on Money Woes and Tough Economic Times Don’t Matter to Your Pet… |
| 10/28 | Catalyst Named to BtoB Magazine’s Best of 2009 Catalyst won one of BtoB Magazine’s best creative awards of 2009 in the Nontraditional category for our “Catalyst Bat Phone.” |
| 10/12 | Catalyst Direct Hires 20-Year Digital Veteran Peter Platt Rochester, NY, October 5, 2009 – Digital pioneer Peter Platt joins Catalyst Direct in the newly created role of Chief Digital Officer, leading all digital marketing initiatives for the agency. |
The Integrated Marketing Challenge
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